October 5–7, 2026
Hyatt Regency Crystal City · Arlington, VA
Where MSP leaders come to work, not attend.
RegisterProvarro members spend a full year doing the work.
Monthly with their peer group, sharing actual P&Ls with operators in the same seat.
Twice a year, they meet in person.
Same people, now in the same physical room.
Forge is the third room.
Broader. Longer.
Operators from adjacent groups coming together in ways they normally wouldn't.
It's not a conference.
It's the room compressed into a week.
Most industry events are built around content consumption.
Forge is built around operator proximity.
Real conversations.
Shared context.
The kind of trust that changes how decisions get made after you get home.
Yes, there's a swag bag.
You didn't fly to D.C. for it.
You came for the room.
Forge attendees come out of Provarro's peer groups — operators who share real financial data every month with the people in the seats next to theirs.
Benchmarks. Performance.
The numbers they don't put on LinkedIn.
At Forge, they sit alongside leaders from adjacent groups they'd otherwise only know by name.
About fifty MSP owners attend.
The leadership seats come with them — COOs, service managers, project managers, finance leads who actually run the work.
Around seventy people in the room across the week.
Established businesses refining what already works.
If you've sat through conferences where you couldn't tell who came to work and who came to wander, Forge feels different immediately.
Everyone here came to work.
The workshop conversation keeps going at dinner.
The relationships are built through shared context, not small talk.
And next year's decisions get sharper because of who's in your phone now.
| Day | Date | Activity |
|---|---|---|
| Saturday | Oct 3 | Arrival |
| Sunday | Oct 4 | Peer group meetings (pre-Forge) |
| Monday | Oct 5 | Peer groups wrap by noon; Welcome Lunch, Workshop, Session Blocks; Welcome Reception evening |
| Tuesday | Oct 6 | Provarro Keynote, Workshop, Session Blocks; Awards Dinner |
| Wednesday | Oct 7 | Women in Tech Panel, Workshop, Farewell Cocktails; DC bus tour 2–6 PM |
A workshop runs three hours. A sponsor SME leads — someone who lives in the problem the workshop's working. They frame the challenge alongside Provarro: here's what we're working on, here's why it matters, here's the question.
Then a member who's lived through that problem talks. What they tried. What worked. What didn't. What they're still figuring out. The story hands the question to the room.
The room works it at tables. Other sponsors at the tables contribute expertise from where they sit. Coaches push you toward the questions you haven't asked yourself yet. Other members compare what they've tried.
You leave with things to fix. Not things you heard.
Three workshops. A full slate of breakouts. Some titles locked; the rest fill in as the Content Committee finalizes topics.
For members, by members: industry experts paired with Provarro members, a member who's lived it speaks, and the room works it at the tables.
Hosted by Mike DePalma, VP of Business Development, OpenText Cybersecurity.
Three workshops. Three hours each. A sponsor expert leads with a member alongside.
Topic shaped by the Content Committee — announced soon.
Building a Security-First MSP
presented by Huntress
Ethan Tancredi
Topic shaped by the Content Committee — announced soon.
Forty-five minutes each. A focused topic, and a room that asks back.
Panel: AI and Operational Implementation
Brock Kuhse, Rob Gundling
Contracts and Compliance: AI Usage and Risk Exposure
presented by Monjur
Robert Scott
From Hero Culture to Process Culture
Michael Spitzauer
The Hidden Cost of Managing Telephony: White-Label vs. Hosted VoIP
presented by Loop Communications
Tia Hawkins
Moving from Tactical to Visionary: Escalation in the Absence of the CEO
Frank Ernesto
Rethinking Staffing, Hiring & Org Structure for the AI Era
presented by MSP Process
Greg Celmainis
From Owner-Led Sales to a Repeatable Revenue Engine
Jason Dittmann
The Metrics Vendors See Before MSPs See Problems
presented by Cynomi
Motivational Incentives, Bonus Structures & Building Visible Promotion Paths
Bones Ijeoma
Choosing Accurate, Relevant & Actionable Metrics for Your Size
Marketing That Actually Generates Pipeline
Tool Stack Efficiency: Avoiding Overload & Standardizing
Managing Supply Chain Issues in the World of AI
More breakout sessions — topics shaped by the Content Committee, announced soon.
Monday, October 5 evening
Tuesday, October 6 evening
| Time | Session | Location |
|---|---|---|
| 12:00 PM | Welcome Lunch | Potomac Room |
| 1:00 PM | Opening Workshop | Potomac Room |
| 4:00 PM | Session Block 1 | Breakout Rooms |
| 5:00 PM | Session Block 2 | Breakout Rooms |
| 6:00 PM | Welcome Reception (cocktails & hors d'oeuvres) | TBD |
| 7:00 PM | Optional Group Dinners | — |
| Time | Session | Location |
|---|---|---|
| 7:30 AM | Breakfast | Potomac Room |
| 8:15 AM | Provarro Keynote | Potomac Room |
| 9:00 AM | Workshop | Potomac Room |
| 12:00 PM | Lunch | Potomac Room |
| 1:00 PM | Session Block 3 | Breakout Rooms |
| 2:00 PM | Session Block 4 | Breakout Rooms |
| 3:00 PM | Session Block 5 | Breakout Rooms |
| 4:00 PM | Session Block 6 | Breakout Rooms |
| 5:00 PM | Session Block 7 | Breakout Rooms |
| 6:30 PM | Awards Dinner | TBD |
| Time | Session | Location |
|---|---|---|
| 7:30 AM | Social Breakfast | Potomac Room |
| 8:15 AM | Women in Tech Panel | Potomac Room |
| 9:00 AM | Workshop | Potomac Room |
| 12:00 PM | Farewell Cocktails | Potomac Room |
| 2:00 – 6:00 PM | DC Bus Tour | Off-site |
The sponsors at Forge are here because we picked them. We're picky about who sits at the tables with you.
The ones we picked know this business from the inside. Many ran MSPs themselves before they built what they sell now. Others have served the space long enough to think like operators. They get the everyday realities because they've lived them. That's the bar.
At Forge they lead the workshops and breakouts, then stay at the tables when they're not leading. They teach from where they sit. Not from a stage.
Premier sponsors anchor a workshop and stay at the tables across the rest of the week.
Standard sponsors lead a breakout session and stay at the tables during workshops.
Featuring our emcee
DCA is five minutes away. The restaurants and the Metro are walkable. The hotel runs conferences for a living, and the rooms work. You spend the week on what you came for, not on logistics.
| Location | 2799 Richmond Highway, Arlington, VA 22202 |
| Airport | Reagan National (DCA) — 5 minutes, Metro accessible |
| Airport shuttle | Runs between Reagan National (DCA) and the hotel every 20 minutes until midnight, serving both terminals. Track it live. |
| Additional airports | Dulles (IAD), Baltimore-Washington (BWI) |
| Transit | Crystal City Metro station (Blue/Yellow line) — walkable |
| Dining | Crystal City and Pentagon City — walking distance |
Hyatt Regency Crystal City, 2799 Richmond Highway, Arlington, VA 22202.
Book your room — Hyatt Regency Crystal City room block, $259/night (group rate). Reserve by September 14, 2026.No code needed — the group rate is built into the link above.
Registration for this year's event is no longer being accepted. Email [email protected] with questions.
October 5–7, 2026 at the Hyatt Regency Crystal City in Arlington, VA.
Reserve your room in the Provarro block at the Hyatt Regency Crystal City — the $259/night group rate is held through September 14, 2026.
Book your room in the Forge block →No code needed — the group rate is built into the link above.
We'll be in touch as the event approaches with the program agenda as it locks and what to expect when you arrive.
In the meantime, watch your inbox for a confirmation from Provarro with your registration details.
Your meals-only guest. We will follow up to confirm details and send you an invoice for the $350 Social Pass — it covers your guest for the Monday Welcome Reception and Tuesday Awards Dinner. Forge sessions remain for registered attendees.
Questions? Email [email protected].
Forge is invitation-driven. Tell us about yourself and we'll review — if it's a fit, we'll send you a code by email.
We'll follow up by email within 2 business days.